Why in a Tech World, the “Personal” Still Prevails
More and more aspects of business are being conducted online, but according to Forbes contributor Jerry Weissman, the "personal" part of interpersonal communications is still essential -- especially in initial public offering (IPO) roadshows.
Simply put, an IPO roadshow is a presentation given by a representative of a company to potential investors about an investment opportunity. Many companies in the United States start planning a roadshow in January -- about 37% of them -- and they usually take place in the months of February, March, May, June, September, November, and December.
These roadshows are instrumental for generating interest in a company and getting seed investments; according to Weissman, the average public offering is about $150 million. Since investors are limited to buyi...









